Bape, short for A Bathing Ape, is a Japanese streetwear brand that has become a global phenomenon. Founded in 1993 by Nigo, real name Tomoaki Nagao, Bape quickly rose to prominence with its unique designs and limited-edition releases.
The brand's name, A Bathing Ape, is inspired by the 1968 film "Planet of the Apes," and the Japanese idiom "a bathing ape in lukewarm water," which refers to overindulgence in luxury. This reflects the brand's ethos of blending high fashion with streetwear culture.
Bape is known for its bold and vibrant designs, featuring camouflage patterns, cartoonish ape heads, and intricate graphics. The brand's iconic shark hoodie, with its zippered face mask, has become a staple in streetwear fashion.
Bape has collaborated with numerous high-profile brands and artists, including Nike, Adidas, and Kanye West. These collaborations have helped cement Bape's status as a leading force in the fashion industry, bridging the gap between streetwear and high fashion.
From its humble beginnings in Tokyo's Harajuku district, Bape has expanded to locations worldwide, including New York, London, and Hong Kong. The brand's limited-edition drops and exclusive releases continue to drive hype and demand, making it a favorite among fashion enthusiasts and celebrities alike.